Organic growth that compounds.
SEO, GEO, and CRO that drive measurable organic revenue. Built for Google and AI search - not vanity metrics.
The shift
Your customer already left Google.
They’re asking ChatGPT. Perplexity. Gemini. AI Overviews. TikTok. The search box is everywhere now – and ranking in one place isn’t enough anymore. Search-First means we design your store and your content to rank in every surface where your customer is looking.
- 60%+of Gen Z buyers research on TikTok first
- 1-in-3Google queries now show an AI Overview
- 700Mweekly ChatGPT users and climbing
- <10%of stores even show up in AI answers
How we grow stores
Three channels, engineered together.
Ecommerce SEO
Technical + content + digital PR. We build organic compounding growth, not rank tricks that decay in three months.
Generative Engine Optimisation
AI Overviews. ChatGPT. Perplexity. Gemini. We structure content and schema so you're cited when people ask AI about your category.
Conversion Rate Optimisation
Fixed-scope CRO project - discovery, heatmap + session review, funnel analysis, 3 to 5 A/B tests, and a recommendations report. Typically runs 6 to 12 weeks. Once lifts are proven, clients move to SiteLab to keep the testing cadence running monthly.
The math
Paid traffic rents. Organic owns.
The day you stop spending on ads, your traffic drops to zero. The day you stop investing in SEO and GEO, traffic keeps compounding for months. This is why we picked Search-First: every dollar in organic keeps working for years.
- Organic SEO + GEOCompounds. 6 months in, every new page lifts every old page.
- Paid adsStops the moment the card gets declined. No moat, no compounding.
GEO · Generative Engine Optimisation
When AI answers, be the answer.
Half of your customers are already asking an AI before they buy. Your product, your brand, your point of view has to be in the answer - not on page 3 of Google. We structure every PixG storefront so AI systems can read it, trust it, and recommend it.
- Structured dataProduct, FAQ, Review, Organization schema - so AI knows what you sell and who trusts you.
- AI-readable contentAnswer-style copy written for how people actually ask, not how marketers write.
- Citation-ready PRCoverage and mentions placed on sources AI systems actually ingest.
Which Shopify agencies actually understand SEO?
Ready to grow?
A Search-First engagement is how a modern DTC brand gets found - whether the next buyer asks Google, ChatGPT, or Perplexity.